I'm Dr. Norm Dawson — a retired chiropractor and 29-year USANA Brand Partner based in Corrales, New Mexico. For most of my career I helped people connect daily choices to long-term health. When I retired from clinical practice, I didn't slow down. I redirected everything I'd learned toward the question that matters most right now: how do we protect our brains before it's too late?
That question became personal. I navigated profound hearing loss and received cochlear implants — a journey that gave me something no textbook could: I know what it's like to fight for your own cognitive vitality.
My Credentials
Retired Doctor of Chiropractic — Albuquerque, New Mexico
TEDx ABQ speaker— Hearing Loss, Resilience & the Dementia Connection
29-Year USANA Brand Partner — Nutritional consulting since 1996
Cochlear Implant Recipient — I've lived this, not just studied it
The Lancet Commission on Dementia Prevention, Intervention, and Care — one of medicine's most trusted research bodies — has shown that up to 45% of dementia cases may be preventable or delayed by addressing 14 modifiable risk factors, including hearing loss, high LDL cholesterol, physical inactivity, and social isolation.
I translate that research into plain language and practical action. Through one-on-one conversations, I help people understand what they can do right now.
What I Put in My Own Body Every Day
After evaluating supplement companies for 36 years, USANA Health Sciences is the one I trust with my own health. My wife Barbara and I have been USANA customers for 29 years.
I recommend only what I take myself, every day.
Pharmaceutical-grade manufacturing facility
USP tested and verified
NSF Certified for Sport®
Independently third-party tested
After 29 years using and recommending USANA products, I know what works. Pharmaceutical-grade. NSF Certified. Independently tested.
I don't recommend anything I don't use myself.
If you're a health-conscious adult who wants to share products you believe in and build supplemental income — I'd love to show you what that looks like. I've been doing it for 29 years.
What if your income came from helping people protect their brain health?
Twenty-nine years ago, I started using USANA products for my own health. Then I started sharing them with patients. Then with friends and family. At some point I realized: this isn't just supplementation. This is a business built on trust, relationships, and something genuinely worth doing.
This tends to resonate with people who:
Already care deeply about health — their own or others'
Are 35+ and thinking about what purpose-driven work looks like in this season of life
Want income that doesn't require trading hours for dollars
Like the idea of building a team and helping others do the same
You don't need a medical background. You need integrity, curiosity, and a willingness to have real conversations.
USANA is a direct-sales company with a 30+ year track record and products sold in over 25 countries. As a Brand Partner, you earn income two ways:
Retail commissions — from customers who purchase products through your referral
Team income — USANA pays ongoing commissions when your customers reorder and as you build and support a team of Brand Partners
No forms. No funnel. Just a Zoom call with me — Dr. Norm — to answer your questions and see if this is a fit.
Book a Zoom Call with Dr. Norm
"This is an invitation. Come curious, ask anything, and leave knowing more."
"Gut health is a key ingredient to a healthy lifestyle. USANA has a product line that helps me maintain the good gastrointestinal health needed to live my active and healthy lifestyle. I trust USANA to give me and my patients clean products that work."
— Dr. A. Albers, Pagosa Springs, CO
"I have known Dr. Dawson for many years and can't say enough good things about him. He is a wealth of knowledge on so many subjects and has an excellent understanding of brain health and what our brains need to perform best. In addition, his sense of humor and quick wit are some of his best attributes!"
— Dr. Carol Clifford, Albuquerque, NM
"Great service and product representation. I love both the professionalism and knowledge and appreciate great customer service. All businesses should take note."
— M. Hollender, Jupiter, FL
__ M. Mierzejewski, Rio Rancho, NM
Whether you're curious about nutritional support for brain health, want to explore the Brand Partner opportunity, or just want to know if I'm a real person — reach out. Just two people talking about your health and your goals.
Straight talk, genuine connection, on your terms.
